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Content Roundup - Week of March 1st, 2026

Mar 05, 2026
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Hey there,

Welcome to March! Spring is just around the corner, and we're certainly ready for a change in the weather. We're also getting ready to enter the busy season in terms of storage move-ins. A welcome change in both weather and business!

Alright, let's get to the resources for this week. Here's what you'll learn: 

✅ The great “reset” of the American economy (and how to survive it)

âś… Why you don't need to be rich to get into self storage 

âś… Why the stock market and economy feel so misaligned

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[ AJO Podcast ] The US Economy Is About to “Reset” (99% of Americans Aren’t Ready)

 

Government systems are largely self-serving. Trust in the country’s institutions has eroded. We’ve reached the point of no return. But empires don’t crumble overnight. This “transformation” will be slow, difficult, and likely painful. But on an individual level, there’s still a clear path to safety—to achieving financial independence and protecting your wealth, even amid a complete reshaping of the U.S. economy as we know it.

It’s no secret that America has a spending problem, and the $38 trillion national debt doesn’t even tell the whole story. The government’s game plan? “Inflate” it away, devalue the dollar, but don’t actually solve the issue.

We should have seen this coming because we’ve seen it many times before. In 2008, in response to the growing financialization of the U.S. economy, I built businesses around physical, cash-flowing assets. It wasn’t new, trendy, or sexy, but it made me millions. 

Now, it’s time to return to fundamentals once again: Knowledge. Skills. Productivity. Real value. Tangible, income-producing assets. This “winning” playbook is the only way to weather a storm that most Americans are simply unprepared for.

CLICK HERE TO WATCH THE EPISODE

 


[ SSI Podcast ] You DON’T Need to Be Rich to Buy Self Storage

 

Ever wonder how self storage investors get their hands on enough capital to purchase not just one, or two, but several self storage facilities? The truth is that many of them bring very little of their own cash to the table.

Why? Because self storage isn’t another high-risk investment or business venture. It’s an opportunity. An opportunity to make steady (and passive) returns, allocate more capital to hard assets, and take advantage of massive tax benefits.

After making this crucial mindset shift, you’ll find that there’s always more than enough money out there. From non-recourse (CMBS) loans and SBA loans to capital from family, friends, and other investors, there are countless sources to tap into—if you do your research, know your numbers inside out, and pitch your self storage deal as the wealth-building opportunity it is.

AJ and Conner are breaking down all of your funding options, the ideal capital “stack” for novice investors, and the fastest ways to take down your next self storage deal—even if you’re starting from zero.

CLICK HERE TO WATCH THE EPISODE 

 


[ Short ] Why The Stock Market Numbers Don't Feel Right Compared to the Economy

 

The economy is struggling, headlines are doom and gloom, yet the stock market keeps climbing. How does this make any sense?

I'm breaking down why the stock market and the economy don't just move differently—they often move in complete opposition. The answer is simpler than you think: the economy measures what's happening now, while the stock market prices in what investors expect to happen in the future.

WATCH THE SHORT HERE

 


Hope you enjoy the new resources.

That's it for this week - until next time!

 

- AJ Osborne

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  Hey there, Today I want to dive into one of the most repeated statistics in this industry - and explain what it actually means. After 20+ years operating self-storage and building Cedar Creek Capital from the ground up through multiple market cycles, I’ve learned that the most expensive mistakes investors make don’t come from bad assets. They come from misunderstood risk. Let’s look at the da...
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  Hey there, Have you heard? I'm retiring this year. Yep, throwing in the towel...traveling the world...no more work.  April fools. It would take a mountain to move me out of my career. You all know how much I love what I do! Alright, let's get to the resources for this week. Here's what you'll learn:   ✅ The wealth gap from the Roman Empire to today, explained ✅ The "tiered" pricing model that...

AJ Osborne Playbook

Welcome to the AJ Osborne Playbook! I'm AJ, and I provide insights into financial independence, entrepreneurship, business, and life. With over 20 years of experience and a portfolio that's transacted over $400M, I have found financial freedom. Now, I want to help others achieve the same.
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