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Content Roundup - Week of March 16, 2025

Mar 20, 2025
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Hey there!

We had a pretty exciting week last week at Cedar Creek. We celebrated the Grand Opening of our Surprise, Arizona facility and hosted an awesome development bootcamp for some of our members while there. Check me out cutting the ribbon ✂️

 

 

This week, I'm excited to share some new resources with you. In this week's roundup, you'll learn:

âś… Secrets to finding the best storage markets in 2025

âś…  *TRENDING* The 2025 "Worst Case" Scenario That Could Begin the US Downfall

âś… What to Know Before Buying a Storage Facility

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SSI Podcast: How to Find "Undersupplied" Self Storage Markets in 2025 w/ Brady McDonald

 

 

Where you invest will make or break your self storage business. Seriously! You can be the smartest operator in your area, but if it has too much supply, your hands are tied. But not to worry—today’s guest will tell you everything you need to know when analyzing a self storage market!

In this episode, storage investor Brady McDonald shares his journey into self storage investing, the major changes he’s noticing throughout the self storage industry, and the steps he takes when analyzing a market for development opportunities. Stay tuned if you want to know where rental rates are headed and where class A storage could take off in 2025!

CLICK HERE TO WATCH THE EPISODE 

 


AJO Podcast: The 2025 “Worst Case" Scenario That Could Begin the US Downfall

** Viral Post Alert! **

 

 

2025 could mark the beginning of the downfall of the United States—and this isn't just clickbait or a catchy intro. The impending economic crisis facing the US economy isn't straightforward; it involves complex factors that could escalate rapidly into a full-blown economic crash with long-lasting implications for you, your money, your business, and the entirety of the United States.

In this episode, I’m going in-depth on the complicated economic conditions developing for 2025, exploring how government actions and unprecedented debt levels set the stage for severe financial instability. Interest payments could soon surpass every other federal expense, becoming the largest single item in the US budget. What happens when we can’t foot the bill? Is a recession coming?

CLICK HERE TO WATCH THE EPISODE 

 


Article: How to Value a Self Storage Facility – Avoid Overpaying!

 

 

This guide will explain the fundamentals of valuing a self storage facility, including the differences between intrinsic value (income-based valuation) and extrinsic value (market-driven pricing).

We’ll also explore how shifts in cap rates and financing conditions impact property valuations and provide real-world strategies to avoid overpaying in today’s market.

CLICK HERE TO READ THE ARTICLE 

 


 

Hope you enjoy the new videos and articles.

 

That's it for this week - until next time!

 

- AJ Osborne

 

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  Hey everyone, For years, we’ve had a problem in self storage that almost nobody talks about. We have a lot of industry data. We have quarterly earnings reports. Occupancy numbers. Street-rate reports. Cap-rate surveys. Construction forecasts. Transaction data. But there’s a catch: Most of the numbers we call “self storage industry data” have never actually measured the entire storage industry...
Content Roundup - Week of August 31st, 2026
  Hey everyone, We’re in the middle of some pretty massive shifts right now—from AI changing the way we work, to a changing self storage market, to economic forces reshaping how wealth is built and protected. And while change can create a lot of uncertainty, it also creates opportunity. This week’s resources are all about understanding what’s changing, spotting the opportunities most people are...

AJ Osborne Playbook

Welcome to the AJ Osborne Playbook! I'm AJ, and I provide insights into financial independence, entrepreneurship, business, and life. With over 20 years of experience and a portfolio that's transacted over $400M, I have found financial freedom. Now, I want to help others achieve the same.
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