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Content Roundup - Week of July 7, 2025

Jul 11, 2025
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Hey there,

Hope you had a great Fourth of July weekend. It's kind of crazy how summer is just flying by - I always get a little annoyed with how early the "back to school" commercials start playing. 

Anyway. I'm excited to share some new resources with you this week, where you'll learn: 

âś… How we are in a recession unlike ever before (and what you can do)

âś… What to know BEFORE building a storage facility in 2025

âś… Why the rich keep getting richer (the real reason)

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[ AJO Podcast ] This Recession Is Unlike Anything America’s Faced Before

 

 

In this video, I break down why the current economic risk is fundamentally different from anything we’ve seen before. This isn’t just about inflation or interest rates—it’s about the structural shift in how the government operates, how money moves, and who’s left holding the bag when the system breaks.

We’re not in a normal recession cycle—and this time, the U.S. can’t print its way out.

I'm going to cover why the U.S. debt spiral is pushing us toward collapse, how COVID-era policies changed everything, why tax hikes alone won’t fix this, what happens when the government itself becomes the problem, and how to protect yourself with real, fundamental investing.

CLICK HERE TO WATCH THE EPISODE

 


[ SSI Podcast ] Building a Self Storage Facility in 2025 (What to Know BEFORE Starting) with Forge

 

 

Building a storage facility may be easier now than it has been in the past five years. With so much of the competition out of the market, top-tier building companies are completing projects faster. And with higher tariffs on pause, now may be one of the best times to lock in pricing before they rise again. But maybe this is your first storage facility construction project or your first facility in general. What should you know BEFORE you start in 2025? 

We brought Forge Building Company, the experts in self storage development, back on the show to give a 2025 update. They’re sharing the biggest opportunities for building in the 2025 market, the pitfalls that only experienced developers know to avoid, how to get your project passed by the city, and what’s happened to material costs since the latest round of tariffs. 

CLICK HERE TO WATCH THE EPISODE 

 


[ Youtube Short ] Why The Rich Keep Getting Richer
 

 

Most people think it’s about inheritance, tax loopholes, or greed. But in reality, the gap between the wealthy and everyone else is driven by assets, time, and how money actually works. In this video, I break down how monetary policy, inflation, and the tax system fuel wealth creation for asset owners—and leave wage earners behind.

CLICK HERE TO WATCH THE SHORT 

 


Hope you enjoy the new content.

 

That's it for this week - until next time!

 

- AJ Osborne

 

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AJ Osborne Playbook

Welcome to the AJ Osborne Playbook! I'm AJ, and I provide insights into financial independence, entrepreneurship, business, and life. With over 20 years of experience and a portfolio that's transacted over $400M, I have found financial freedom. Now, I want to help others achieve the same.
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