Content Roundup - Week of November 3, 2025
Hey there,
We're in it now. This is shaping up to be quite possibility one of the busiest fall seasons for myself and my company. We are going all-in on storage right now as I believe this is the third investment wave for the asset class. With that, I'm excited to share a few new resources this week, here's what you'll learn:
âś… Unlocking your hidden personalities (very DIFFERENT than usual!)
âś… The 2 contracts you NEED to know before buying a storage facility
âś… Why you should invest in storage in 2026
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[ AJO Podcast ] The Meeting of the Mind: How to Unlock Your Hidden Personalities
This is about to get weird. I’m opening up about something that has only been shared in very private circles. As some of you know, years ago, I was comatose and paralyzed for months, unable to move or communicate, stuck in a hospital bed, with only my thoughts. Deep into my paralysis, strange things began to happen—breakthroughs I didn’t know were possible. Personalities became unlocked, and a part of me I thought had died began to escape.
This led me to what I now call the “meeting of the mind,” a major shift in my life that has not only led me to more success, but greater happiness, a deeper understanding of myself, and the ability to unlock my mind’s full potential. This is something very few people have ever experienced, but today I’m giving you the tools to try this experiment on your own.
If you were expecting an episode on business building or economic changes, sorry, this isn’t it. But knowing how to have your own “meeting of the mind” will amplify any area of life you want to succeed in.
CLICK HERE TO WATCH THE EPISODE
[ SSI Podcast ] LOI vs. PSA: The Two Contracts You NEED to Buy Storage
You’re about to make an offer on a self storage investment. You’ll need two things: an LOI (letter of intent) and a PSA (purchase and sale agreement). You may need to use one or the other or both, depending on your situation, but not having these two contracts could be stopping you from getting your first or next deal done.
Today, AJ and Conner explain precisely what a PSA and LOI in real estate are, the key difference between these two crucial contracts, and how to use them to make offers on facilities that owners can’t ignore. This is how the pros get self storage deals done. No verbal offers. No handshakes. This is when it gets legit.
The next time you and a seller sign these agreements, you’ll be on your way to your next self storage deal.
CLICK HERE TO WATCH THE EPISODE
[ Article ] Why You Need to Invest in Self Storage in 2026
Self storage has quietly become one of the strongest-performing assets in commercial real estate. It’s weathered three recessions, countless booms, and several downturns, yet it continues to grow.
Now, as we move into 2026, the industry is entering what many call the third and final wave of wealth creation. The game has changed. The old way of operating storage facilities no longer cuts it, and those who adapt to the new model stand to benefit the most.
Let’s look at how the business has evolved, why this next phase is such a major opportunity, and how you can position yourself to ride the next wave.
CLICK HERE TO READ THE ARTICLE
Hope you enjoy the new content.
That's it for this week - until next time!
- AJ Osborne


